Meeting planners are facing an era of insecurity, it’s true. With companies making cutbacks that often include events, meetings, and incentive travel, the meeting planner has to think of new ways to increase business. This may mean increasing your client base. How do you do that? Read on for some ideas.
Volunteer
Advertising, handing out business cards, calling potential clients, meeting up with decision makers–all of this is the old way of increasing exposure. There is another way, and it is not all that new but it has become more critical lately–and the best thing is, it doesn’t have to cost much.
You can increase your visibility by service and volunteerism. Volunteering at the local Red Cross, for instance, will increase your visibility to anyone who works with them. There are also other community groups that are in constant need of volunteers. Whether you would rather be a volunteer firefighter or a driver for the physically challenged, there is a place for you. Read more…