Meeting Planner Careers

ASAE, the American Society of Association Executives, and The Center for Association Leadership, now known as ASAE: The Center for Association Leadership, will stream live video from its three general sessions plus 24 seminars at its August annual meeting in Los Angeles this year. The video-taped sessions will be archived for 90 days, allowing virtual attendance at a 20% reduction in the real time attendance rate for three additional months. Eventually, the general sessions at least will probably be posted at the ASAE YouTube channel.

On top of that, ASAE has a page at their site http://www.asaecenter.org/ titled “Social Media.” With links to in-house blogs, Twitter, Facebook, YouTube, LinkedIn and more, they are a textbook example of an organization using social media for internal and external two-way communication.

If you want to use social media to publicize and/or invite participation in your next event, a case study on ASAE will go a long way. Another site you’ll enjoy visiting is courtesy of our wry friends in Scotland. “Contently Managed” writes a valuable contribution titled “25 Social Media Engagement Tips for Event Organizers.” If you need a primer on Twitter, check out Nancy Marmolejo’s short video.

Oh. And since the ASAE’s membership is comprised of thousands of executives planning events for the thousands of associations in America, it might be worth listening in on their public conversations.

Mindfulness, meditation, paying attention, “being here now” is a self-discipline that people develop over a life time. You already ’practice mindfulness’ when you remind yourself to stop worrying and enjoy the play, ball game, movie, book, t.v. program, birthday celebration, or hobby in which you’re currently engaged. (A useful definition of “to worry” is to project yourself into the future and anticipate a negative outcome.) When you remind yourself to stay in the present, you’re practicing a rudimentary form of mindfulness.

But, there are reasons to get better at it. The fact is, you can also risk staying in the present for negative events. Part of ‘practicing mindfulness’ is internalizing the knowledge that everything changes. If you can stay with the present, even the most awful experiences will pass and you can regain an emotional equilibrium that returns you a present filled with innumerable small gifts of grace. You will know that you do not have to project yourself into a future of negative consequences from a current depressing event. But this takes practice.

Why suggest yet another tool a la “The 7 Habits of Highly Effective People” or Sun Tzu’s “Art of War” to meeting planners? Simply because mindful meditation is at least 2,500 years old and remains as beneficial to the present as when it was first conceived.

You might begin your new practice with exercises at UCLA’s Mindful Awareness Research Center .

You’ve heard the phrase. But do you know that “Be Here Now” is the truncated title of a 1971 book written by Richard Alpert, a Harvard psychologist who later became known as Baba Ram Dass? The full title is Remember, Be Here Now. [This 416 page book remains in print with 122 current reviews at amazon.com.]

Like so much common wisdom, the message of mindfulness and the value of daily meditation has morphed from what was considered at the time to be Alpert’s freaky-deaky 1960’s mind-set to scientific truth. The National Institute of Health’s publishing service cites a University of North Carolina study published April 2nd in the scholarly journal Conscious Cognition as (further) proof that even brief meditations “improve mood, decrease fatigue and anxiety and …. improve executive function.”  Holland America CEO Stein Kruse believes these statements to be true, since Editor in Chief of “Travel Weekly” Arnie Weissmann refers to a crystal prism engraved with the words “Be Here Now” on Kruse’s desk in his December 2009 Opinion piece titled “Planning for 2010 in the Here and Now.”

So how, in the midst of meetings and tweets, emails and phone calls, checking www.groupon.com for today‘s deal, double-checking logistic logs for the next meeting, budgeting for dinner and picking up Trevor at soccer do you practice this theory called “mindfulness”? The fact is, mindfulness, or ‘paying attention’ is simple to learn. What’s truly difficult is remembering that you know how to do it.

Congratulations. You’ve just been promoted from exhibit graphics to Event Coordinator for XYZ Company, a manufacturer of brooms and brushes for the restaurant industry. That means you’ll be attending the National Restaurant Show. How will you make XYZ’s product stand out from the competition?

At a show attracting thousands of attendees eating free food to boot, it’s not going to be easy. But, you’ve been in graphics, so you know that the first impression on a date or a job interview is made in the first 30 seconds . At a trade show, we can cut that down to the first 3 seconds; so, given the budget, you’ll create a wowie-zowie back board for your 10’ x 20’ broom and brush display. Now you need to pack it, ship it, set it up, light it, tweak it, photograph it, stand in it for three days, break it down, and return it to the shop.

Arriving at the show, you’ll join the small town making the entire event, including your 10’ x 20‘ display, a smashing success. Once you collect your exhibit from freight, and because you filled out the services forms back home, you’ll be visited by a string of people to help you. So, here’s the most important part: events like the National Restaurant Show usually rotate between the three largest convention halls in the nation. Make friends with the people in this small town, because if you stay in your position, it’s highly likely you’ll be seeing them again.

Conferences, conventions, trade shows and expositions bring the equivalent of a small town together to work behind the scenes. Somewhat like the traveling productions of Broadway shows, these events are limited in duration, the act can’t be repeated, and lighting, the orchestra, and the ticket-takers must know their business! Similarly, there are a host of professionals working behind your event.

For conferences providing space for exhibitors, there are decorators to set up displays and labor to tear them down, electricians. utilities like A/V, telecommunications and plumbing, florists, photographers, bartenders, and entertainment.

Most associations who put on a trade show use a show management company http://www.conventions.net who have vetted the services included in the show packet for their event planners and/or exhibitors. In a venue like McCormick Place in Chicago, for example, utilities like electrical, telecommunications, and plumbing are provided exclusively by the center, but a separate show management firm will select outside contractors to provide room set up, flowers, photography, entertainment, and an array of other services.

Any way you slice it, literally hundreds of people are employed behind the scenes at these events. Consider that the Official Star Trek Convention attracts over 15,000 attendees annually. That’s a lot of support services!

Next, we will place you, the meeting planner in the center of a big “village.”

Most meeting planners are offered not only a generous salary, but other incentives to keep them interested and working hard. This is true in almost any industry that uses meeting planners, but what might vary from one industry to the next is the type of incentives offered to meeting planners. Some industries have special individual and/or group incentives, depending upon how their meeting planners operate. These incentives are typically goal-based, such as reaching a certain level of performance.

Most corporate and business-level meeting planners receive health benefits, and many receive a combination of retirement and/or educational benefits as well. These might seem like great perks for some, but freelance meeting planners have their own incentives: the opportunity for as much work as they can handle.

Extra work means extra pay, and it is entirely possible for highly skilled freelance meeting planners to make well over twice the salary of their office-bound counterparts. This does come with a price in terms of establishing connections and hard work, but nothing is free.

Whether one decides to work as a freelance meeting planner or get a job in the corporate towers downtown, one of the biggest perks of the job is always the relationships that are built. Meeting planners get to rub shoulders with important people on a daily basis, and that alone is enough excitement for some to consider becoming a meeting planner.

There are many reasons why becoming a meeting planning might be attractive, but the top four reasons to consider a job as a meeting planner are:

1. The Salary – data gathered from salary.com, Indeed.com, and other sources all indicate one thing: meeting planners can make a great deal of money. The median average varies by site, but all sources seem to agree that salary expectations of $52,000 to $61,000 per year are quite reasonable.
2. The Benefits – On top of a very reasonable salary, meeting planners also tend to receive generous compensation packages. Bonuses based on performances are very common as are medical and even retirement assistance options.
3. The Job Itself – A meeting planner has to be detail oriented, but it is fundamentally a job for social people. It may not be possible to chat the day away every day, but one can plan on spending a good deal of time using both sides of their brain during any given day on the job. How many people can honestly say that about their career choice?
4. The Relationships – It is not uncommon for meeting planners to build strong relationships with clients, vendors, suppliers, and other important people. These connections may prove to be a useful safety net as well as a source for future opportunities.

MIAMI–(EON: Enhanced Online News)–Cruise event specialists Landry & Kling Inc. have announced a strategic partnership between their company Seasite.com, the first cruise portal for meetings and events, and i-Meet.com, the professional and social network for meeting and event planners and suppliers.

“Facebook and Twitter are important to our overall social media strategy, but with our new Seasite online community, we’re giving our customers and users an expanded experience in i-Meet’s global community”

The partnership introduces a unique, online community on i-Meet.com for Seasite.com users and prospects worldwide. Leveraging i-Meet’s fast-growing network and social media platform, Seasite’s online community will feature industry leading technology, group special interest “hot spots”, and provide a way for people to connect and interact with over 20,000 industry professionals around the world.

“Our customers have expressed an interest in a community-based social platform to complement Seasite’s cruise sourcing and planning tools,” said Jo Kling, CEO of Seasite.com. “We are excited to be partnering with i-Meet and its meetings industry-specific social network approach; we can now deliver a unique experience to our customers that’s in line with the way people do business today.”

“It’s really a very natural progression to introduce social networking to cruise meetings customers,” said John Pino, i-Meet’s Founder and CEO, “and marrying Seasite’s cruise sourcing technology with an online communications and collaboration channel enabled through i-Meet’s global community of planners, buyers and suppliers will create advantages for everyone.”

“Facebook and Twitter are important to our overall social media strategy, but with our new Seasite online community, we’re giving our customers and users an expanded experience in i-Meet’s global community,” said Jo Kling “This is an industry first that will allow our users to network with other professionals and communicate what’s on their minds.”

The partnership will allow the growth of active mini-communities for i-Meet and Seasite.com members based on their areas of interest. The groups will be hosted and administered by Seasite’s expert cruise industry professionals. “Friend-ing” others, “following” suppliers, and subscribing to and publishing blogs will round out the experience.

About Landry & Kling and Seasite.com

Landry & Kling Inc., cruise event specialists since 1982, recently introduced Seasite.com, the first online cruise platform for meeting professionals. Seasite is an industry sourcing tool to search, select and plan group cruises, with access to 35 cruise lines in one site, meeting-friendly search criteria, e-RFP’s, meeting/function room capacities, dining details and other unique tools available nowhere else. Visit www.seasite.com or www.landrykling.com.

About i-Meet

Created by the Founder of StarCite, www.i-Meet.com is focused on building the industry’s most relevant worldwide online community for the meeting and event industry. With 20,000 members from 130 countries around the world to date, i-Meet brings social networking, web 2.0 tools, work flow and relationship opportunities, and industry intelligence to its members and suppliers. Visit i-meet.com.

Cruise meetings can be an interesting combination of business and pleasure, and the fusion of meeting on a cruise has the innate ability to offer far more than a getaway or a business meeting ever could. Here are five examples of how cruise meetings are far better than simply cruising or having a traditional business meeting:

1. Incentive – Both employees and special customers might enjoy a chance to get away from their daily grind. This in turn could lead to positive feelings that could translate into better employees or more opportunities.
2. Build rapport – Taking special clients and/or staff members on a cruise meeting can strengthen a relationship. Relationships are the cornerstone of any successful business, and should never be underestimated.
3. No more guilt – Many professionals begin to experience guilt and/or anxiety whenever they take a lengthy break from the office. Cruise meetings allow the office to go along on the vacation!
4. Sharing an experience can break down walls – Some customers or partners may prove to be difficult to deal with in an office, but may be put off guard in a new setting. The visual splendor of most cruises often engages the part of the brain that appreciates beauty, cooperation, and respect.
5. Ease of planning – cruise meetings have the benefit of a full staff and crew waiting to meet any need.

Many people are striving to “live green” in every possible way and that can include wedding and honeymoon plans. It can be a dilemma for a couple who don’t want to give up their dreams of a romantic honeymoon cruise. They want the dream but not at the expense of the planet. The good news is that several cruise lines are doing their part to reduce their carbon footprint and working to keep the oceans clean.

The Celebrity Solstice Cruise ship has 216 solar panels that power the elevators and 7,000 LED lights. It isn’t enough to power the ship, but certainly is a step toward the right direction. The vessel is aerodynamic, making her more fuel efficient, and has a water filtration system that purifies water before it is dumped into the ocean. Tin, aluminum, and glass are recycled as well. A Caribbean cruise on the Celebrity Solstice is a good choice for green couples.

The first cruise line to earn a Green Star notation environmental award was the Italian line, Costa. Costa works with the World Wildlife Fund to protect marine habitats, decrease energy use, and educates staff and guests on environmental issues. Each of their 15 vessels is designed to be a floating palace complete with beautiful woodwork, art displays of all kinds, and marble adornment throughout the ship.

To book a group for a cruise wedding, Seasite.com offers group cruise planning.