Meeting Planner Careers

The economy has certainly closed many doors of opportunities, but it has opened plenty of windows too for the right people. Meeting planners are one career choice that may actually experience far more new opportunities being open to them than opportunities denied, and this leaves the door open for a little moonlighting. There are a few things to be aware of before moonlighting as a meeting planner:

• Your day job may not be too happy about you moonlighting, even if you do it on your own time. Discretion is the key word here, and learning how to exercise it could be the difference between getting along and putting a few thousand extra dollars in the bank each month.
• Some of the most successful moonlighters have discovered that they can make the time zones work for them. If they live in a region on PST then they try to find work from home meeting planning opportunities for clients as far east as possible and arrange to come in a little late and leave a little late at their day job. The opposite is obviously true of those living clear across the county.
• Leveraging your existing connections and knowledge is ultimately what will make you more attractive. It might be difficult for caterers or concierges to keep things straight when they don’t know that you have two sets of clients, so be sure to let them know that you are semi-freelance and that discretion on their part is rewarded with more business.

Freelance meeting planners can make an incredible amount of money if they are self-motivated and have an ample amount of people skills. The problem is that many larger companies have meeting planners on staff, and thus one has to find a way to attract attention if they want to be a successful freelance meeting or event planner. Here are some tips on how to build up a reputations as a freelance meeting planner and perhaps generate business:

• Start by making contacts within the service industry, especially at hotels and other venues where people want to visit and/or hold their events or gatherings. These contacts can be useful when it comes to negotiating lower prices.
• Start a blog and try to guest post on other blogs as well. Some businesses might know that they need help, but do not know where to turn. Be there for them and they will come to you.
• Consider advertising, even in Craigslist or other online arenas that are cost effective. Newspapers might be worth advertising in as well, but print is certainly on its last leg.
• Be willing to knock on doors and network. This will mean having a business card ready, and spending money to attend conferences and meetings in order to network.
• Consider specializing in a certain type of meeting planning such as educational conferences or meetings-at-sea.  Developing a reputation as a niche expert.
• Remember that honesty and fair prices are important, especially at the beginning. Do not look to recoup all initial startup losses on the first few clients are nobody will recommend you.