Meeting Planner Careers

There are many jobs that are disappearing every day, and many of them will not return in the immediate future. In fact, some economists think that some entire industries may be undergoing serious transitions in who they employ and how they handle those employees to the point where some jobs will probably not return in our lifetime. Thankfully, that does not seem to be the case for meeting planners. In fact, meeting planners are probably safe for a few reasons:

• There have been freelance meeting planners for decades now, so even if corporate or SMB meeting planners start to be downsized, there are plenty of opportunities for moonlighting. It is even likely that mixing and matching a day job as a meeting planner and a side job as a freelance meeting planner would work out.
• Companies are striving more than ever to create effective meetings and presentations, and thus meeting planners that are willing to work hard are going to be in more demand than ever. In fact, there are probably more meeting planners moving up the corporate ladders now than ever before.
• Even smaller companies are starting to understand that they are their image, at least to a point. That means that they need meeting planners just as much as they need PR people.

As any meeting planner can attest, scheduling a meeting for a business or organization is no easy task. Many factors have to be taken into consideration, and one of the greatest hindrances to meeting planning is often scheduling conflicts. For this reason, many meeting planners might shy away from planning an incentive cruise because they feel it would be too difficult to schedule. On the contrary, group cruise planning can sometimes be much easier than planning land venue meetings. If a business or organization is in need of meeting planning assistance, meeting planners may want to consider a cruise event as an ideal travel incentive.

Group cruise planning is quite simple because everything is included. Accommodations, meeting spaces, dining, entertainment, and leisure activities are all available in one place. Furthermore, a ship charter can be scheduled for anywhere from 3 to 14 days. Cruise events can be scheduled to take place during the week, which means that no work days are lost. Corporations can choose how many days they wish to reserve their ship charter, and make the necessary scheduling arrangements around these days. Cruise ships are equipped with the latest technologies; therefore, participants will not have to worry about missing important emails or phone calls.

Some meeting planners spend their entire careers making a similar level of income. This might be fine for people that value stability above all else, but if you are reading this then there is a fairly good chance that you are looking for a little extra earning power. Here’s how to do it:

Start by realizing that not every company has serious meeting/event planning needs. Be willing to look elsewhere for greater challenges and opportunities. It might be a little scary leaving a company that has done a good job looking after you for so long, but you may have hit a glass ceiling. Recognize this fact and move on.

Ask for extra challenges and assignments whenever possible. Some companies need meeting planners that can be flexible and are willing to pay a premium for that flexibility. Be sure to perform these tasks well and look for opportunities to show your added value whenever possible and practical.

Be willing to trumpet your success to the office, but do it with grace. If a meeting went over very well because of something that you are responsible for, such as choosing the right catering company or the perfect cruise company, then be willing to take partial credit. Modesty is a virtue, but it does not pay the bills.

For those considering meeting planner careers, some may wonder exactly what is the point and purpose of a meeting planner. A meeting planner can be priceless to organizations and individuals because bringing people together for a common purpose can be complicated. If one has ever attempted to get 2 or 3 people to commit to a meeting, it is easy to understand how overwhelming it would be for an organization or individual to get a number of people with various schedules together in the same place at the same time.

Event planning is an area of specialization, and it takes time to learn how and when to get the best deals. Determining the information requires time and energy that most businesses and individuals do not have to devote to meeting planning. There are many aspects of event planning that must be taken into consideration such as speakers, venue, equipment, printed materials, meeting purpose, message, and the impression the individual or organization wishes to communicate. These are all essential tasks to be undertaken by the meeting planner. For those that think the meeting planning business is a cakewalk, they may want to think again. Meeting planners are an integral and crucial part of seamless event planning.

The job of a meeting planner is to determine a meeting venue that will provide the most motivation for employees to be top-performers and provide the organization with the best value for their money. In times past, this has been a difficult feat for meeting planners. With the advent and popularity of meetings at sea, successful meeting planning has become a bit easier. Not only are cruise events ideal ways to motivate employees, but they can save organizations up to 40 percent of the cost of a land venue such as a hotel or resort.

A ship charter, as opposed to a land venue, can save a company quite a bit of money as mentioned previously. There are other ways in which cruise events can be financially beneficial. Because the cost of lodging, meals, entertainment, and recreational activities can be included in the price, there are no additional expenses that will be incurred. There are many dining experiences from which employees may choose, and the entertainment options are numerous. Since a cruise is a self-contained environment, employees will be more readily available for group events and employees will have a better opportunity for relationship building and networking occasions.

Freelance meeting planners can make an incredible amount of money if they are self-motivated and have an ample amount of people skills. The problem is that many larger companies have meeting planners on staff, and thus one has to find a way to attract attention if they want to be a successful freelance meeting or event planner. Here are some tips on how to build up a reputations as a freelance meeting planner and perhaps generate business:

• Start by making contacts within the service industry, especially at hotels and other venues where people want to visit and/or hold their events or gatherings. These contacts can be useful when it comes to negotiating lower prices.
• Start a blog and try to guest post on other blogs as well. Some businesses might know that they need help, but do not know where to turn. Be there for them and they will come to you.
• Consider advertising, even in Craigslist or other online arenas that are cost effective. Newspapers might be worth advertising in as well, but print is certainly on its last leg.
• Be willing to knock on doors and network. This will mean having a business card ready, and spending money to attend conferences and meetings in order to network.
• Consider specializing in a certain type of meeting planning such as educational conferences or meetings-at-sea.  Developing a reputation as a niche expert.
• Remember that honesty and fair prices are important, especially at the beginning. Do not look to recoup all initial startup losses on the first few clients are nobody will recommend you.

When one thinks of meeting planners they may be thinking of an office job where answering phones and entering information into a computer is all that happens. This might be true of some meeting planner jobs, but certainly not for all of them. Some meeting or event planning positions might involve a significant amount of travel, often to very interesting destinations. In short, the amount of travel involved will often depend greatly upon where one works as a meeting planner and the needs of that company/industry.

High powered executives are usually looking for meeting planners that have a flair for the dramatic or interesting. This will often entail higher salaries and/or benefit packages, but it will also mean more travel and interesting destinations. The workload may not be substantially different than that of a meeting planner for a more modest company, but the competition for such top-echelon meeting planner positions is likely to be fierce indeed. This competition is certainly justified by the compensation packages and travel opportunities, but there is also an option for homebodies who just want money: freelance meeting/event planning.

Freelance meeting planners do not always get to travel with their clientele, but it is not unheard of. Luckily, freelance meeting planners are free to collect as many clients as they can handle, and that means that there is no limit on their earning potential.

There are many reasons why becoming a meeting planning might be attractive, but the top four reasons to consider a job as a meeting planner are:

1. The Salary – data gathered from salary.com, Indeed.com, and other sources all indicate one thing: meeting planners can make a great deal of money. The median average varies by site, but all sources seem to agree that salary expectations of $52,000 to $61,000 per year are quite reasonable.
2. The Benefits – On top of a very reasonable salary, meeting planners also tend to receive generous compensation packages. Bonuses based on performances are very common as are medical and even retirement assistance options.
3. The Job Itself – A meeting planner has to be detail oriented, but it is fundamentally a job for social people. It may not be possible to chat the day away every day, but one can plan on spending a good deal of time using both sides of their brain during any given day on the job. How many people can honestly say that about their career choice?
4. The Relationships – It is not uncommon for meeting planners to build strong relationships with clients, vendors, suppliers, and other important people. These connections may prove to be a useful safety net as well as a source for future opportunities.

Food and beverage trends pertaining to meetings and events are constantly changing, with some tried and true standbys staying in the mix, as well as many new ideas coming into play. Some changes in F&B trends are influenced by the economy and the increasing need to lower costs and find innovative ways to accommodate shrinking budgets, some are influenced by the growing green movement, and some have resulted from an increasingly health-conscious audience that demands healthier fare. Staying up with meeting and event planning trends is important to your success as a planner and to ensuring that your attendees enjoy your events.

To assist you in keeping up with the current trends in F&B, here is a quick rundown of four of the most prominent trends taking hold:

1. Smaller portion sizes and lighter food options – Smaller portions and lighter foods are becoming popular in response to both shrinking budgets and attendees that prefer healthy eating.
2. Green, organic, seasonal, local foods – This trend comes from the expanding green movement and is taking the meeting planning world by storm.
3. Food doubling as decoration – Using colorful food trays as centerpieces is a great cost-saving option that allows you to forgo expensive centerpieces and table decorations.
4. Comfort foods – This is one of those tried and true options that will always serve you well. It is hard to go wrong when serving comfort foods, particularly if you remember to include one or two options that are healthier or suitable for vegetarians or vegans.